When it comes to living communities for seniors, how can they evolve to be enticing to boomers (and generations to follow)? Considering that statistics show that occupancy rates are the lowest they’ve been in half a century, it’s clear that the industry needs to retool their offering from the now standard golf courses, high tech gyms and lakes dotting the property.
According to Forbes contributor Sara Zeff Geber in her recent article, these communities would be smart to change their focus to creating a way of life and looking to “intentional living”. Developing communities centred on ones vocation or pastimes, and then creating unique amenities and services based on those shared interests. Say, studio space for a community of seniors who are artists, for example. More on how the senior living communities can innovate to remain relevant in the changing needs and demands of the older generations here.