Friday, April 19, 2024

Our Purpose

YouAreUNLTD is a purpose driven brand, disrupting and redefining what it means to get older. We are a fresh voice to provide people with the inspiration and resources to help them age powerfully. YouAreUNLTD is bringing together a collective force of partners to shatter myths on aging through education and engagement across a broad community of consumers, caregivers, companies, innovators, investors and policy stakeholders.

Our Commandments – for everything we do!


We are going to change the way society hears about and talks about aging.


Everything needs to be centred around what allows people to thrive.


We have a complete belief in the strength of spirit, science and soul.


We a need to be thoughtful, researched and smart about all issues related to health and caregiving.


We will be true to the realities and challenges of aging.


We are modern, fresh and vibrant.


We will always care about all people!


We will encourage all people – patients and caregivers—healthy or sick – to live as well as possible!